DTGlobal

Strategic Marketing

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strategic marketing services

DTGlobal understands the challenges you face when entering a new market.

From establishing goals to formulating the go-to-market plan, we help you develop a solid marketing strategy detailing the necessary steps to achieve your commercialization objectives. Our strategic marketing planning services include:

  • Marketing Strategy - Establishing objectives and formulating strategies to enter the Latin American markets
    • Competitive advantage formulation
    • Marketing mix development including product, price, distribution, and promotions
    • Segmentation, targeting, and positioning
  • Resource Allocation - Allocating budget and resources more efficiently to meet your market introduction objectives
    • Profit-and-loss statement
    • Expected revenues
    • Expected costs
    • Buying, production or shipping scheduling and logistics planning 
  • Marketing Action Plan - Developing a complete and systematic marketing communications and deployment plan which includes:
    • Advertising, sales promotions, and direct response
    • Personal selling and event marketing
    • Digital, online and interactive
  • Sales channel Development - Helping you build effective sales, distributor and service networks through extensive qualification and selection processes
    • Resource seeking
    • Phone interview
    • Field visits
 

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GlobalExtend - Strategic Marketing

Helping you effectively position your company for competitive advantage

Our framework helps you set goals, identify strategies and develop your specific action plans to reach your market entry objectives while optimizing your Return on Investment. 

 

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Latin American export services brochure
Download our Latin American export services brochure in PDF.

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