DTGlobal understands the challenges you face when entering a new market.
From establishing goals to formulating the go-to-market plan, we help you develop a solid marketing strategy detailing the necessary steps to achieve your commercialization objectives. Our strategic marketing planning services include:
- Marketing Strategy - Establishing objectives and formulating strategies to enter the Latin American markets
- Competitive advantage formulation
- Marketing mix development including product, price, distribution, and promotions
- Segmentation, targeting, and positioning
- Resource Allocation - Allocating budget and resources more efficiently to meet your market introduction objectives
- Profit-and-loss statement
- Expected revenues
- Expected costs
- Buying, production or shipping scheduling and logistics planning
- Marketing Action Plan - Developing a complete and systematic marketing communications and deployment plan which includes:
- Advertising, sales promotions, and direct response
- Personal selling and event marketing
- Digital, online and interactive
- Sales channel Development - Helping you build effective sales, distributor and service networks through extensive qualification and selection processes
- Resource seeking
- Phone interview
- Field visits
